Texas Tech Signs Exclusive Outfitter Deal With Under Armour
November 10, 2008 | General
Nov. 10, 2008
LUBBOCK, Texas - Texas Tech University and Under Armour, Inc. (NYSE:UA) today announced a new partnership that designates Under Armour as the university's exclusive performance footwear and apparel outfitter. The five-year, $11 million agreement gives Under Armour the right to provide uniforms, apparel and footwear to each of the university's 17 varsity athletic teams.
"We are proud to join in this association with Under Armour and its world-wide recognizable brand," said Gerald Myers, Director of Athletics. "This is an exciting day for Texas Tech Athletics and a proud moment in our program's history. Under Armour will provide apparel and footwear for each of our 17 sports, giving Texas Tech Athletics an identifiable presence with the Double T side-by-side with the Under Armour logo. We look forward to a long and prosperous relationship with Under Armour and appreciate everything they have done to help make this possible."
Beginning in July 2009, the Texas Tech intercollegiate players and coaches will be outfitted in Under Armour performance apparel, footwear and accessories from head to toe. In addition, the university's new department-wide outfitter agreement includes an annual Under Armour product allowance as well as a rights fee, marketing entitlements, event tickets, and retail licensing rights.
"We admire Texas Tech's long-history of success and the storied tradition the university has built," said Kevin Haley, Under Armour, Senior Vice President, Sports Marketing. "Under Armour is proud to partner with an athletic program known for its high standard of performance."
The Texas Tech partnership comes on the heels of the department-wide deal with the University of Maryland athletics this past September.
"The Athletic Department and the University are very proud to be associated with Under Armour, one of the premier athletic apparel companies in the world," said Guy Bailey, Texas Tech University President. "The Under Armour name is synonymous with excellence in athletics, and this partnership will benefit greatly our student-athletes, the university community and our fans."
About Under Armour, Inc.
Under Armour® (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The brand's moisture-wicking synthetic fabrications are engineered in many different designs and styles for wear in nearly every climate. The Company's products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam's Olympic Stadium, and additional offices in Denver, Hong Kong, Toronto, and Guangzhou, China. For further information, please visit the Company's website at www.underarmour.com.