Texas Tech University Athletics
2026 Football Ticket Pricing Map
2026 Texas Tech Football season ticket pricing by seating area (public). Pricing varies by club level, loge seating, and reserved areas by section and row.
Text version of the map (select to expand or collapse)
This seating map shows Jones AT&T Stadium with color-coded seating areas used for 2026 Texas Tech Football season ticket pricing.
- West Club Level — Platinum: West Stadium Club Level platinum seating.
- West Club Level — Silver: West Stadium Club Level silver seating.
- West Club Level — Bronze: West Stadium Club Level bronze seating.
- East Club Level — Platinum: East Stadium Club Level platinum seating.
- East Club Level — Bronze: East Stadium Club Level bronze seating.
- North Club Level Loge: North Club Level loge seating, 4-top.
- North Club Level 112A and 112B: Sections 112A and 112B.
- South Club Level Loge: South Club Level loge seating, including 4-top and 6-top options.
- South Stadium Club Level: South Stadium Club Level seating.
- Reserved Area 1: Sections 4, 5, 6, 19, and 105 rows 6–30.
- Reserved Area 2: Sections 3, 7, 104 rows 6–30, 105 rows 31 and above, and 106 rows 1–30.
- Reserved Area 3: Sections 103 rows 1–30 and 107 rows 1–30.
- Reserved Area 4: Sections 2, 8, and 18.
- Reserved Area 5: Sections 1, 9, 103 rows 31 and above, 104 rows 31 and above, 106 rows 31 and above, 107 rows 31 and above, and 119 rows 6–30.
- Reserved Area 6: Sections 10, 11, 102 rows 6–30, 108 rows 6–30, 118 rows 6–30, 119 rows 31 and above, and 120 rows 6–30.
- Reserved Area 7: Sections 102 rows 31 and above, 108 rows 31 and above, 117 rows 1–30, 118 rows 31 and above, 120 rows 31 and above, and 121 rows 1–30.
- Reserved Area 8: Sections 109, 115, 116, 122, 117 rows 31 and above, and 121 rows 31 and above.
- Student and Visitor Sections: Not available for purchase.
Season ticket pricing (select to expand or collapse)
| Section / Area | Color | Seating Location | Annual Seat Contribution | Season Ticket | Total |
|---|---|---|---|---|---|
| West Club Level (Platinum) | West Stadium Club Level – Platinum | $3,650 | $370 | $4,020 | |
| West Club Level (Silver) | West Stadium Club Level – Silver | $3,300 | $370 | $3,670 | |
| West Club Level (Bronze) | West Stadium Club Level – Bronze | $3,000 | $370 | $3,370 | |
| East Club Level (Platinum) | East Stadium Club Level – Platinum | $2,800 | $370 | $3,170 | |
| East Club Level (Bronze) | East Stadium Club Level – Bronze | $2,600 | $370 | $2,970 | |
| North Club Level Loge (4-top) | North Club Level loge seating, 4-top | $3,300 | $370 | $3,670 | |
| North Club Level 112A, 112B | Sections 112A and 112B | $1,750 | $325 | $2,075 | |
| South Club Level Loge (4-top) | South Club Level loge seating, 4-top | $3,400 | $360 | $3,760 | |
| South Club Level Loge (6-top) | South Club Level loge seating, 6-top | $3,000 | $360 | $3,360 | |
| South Stadium Club Level | South Stadium Club Level | $3,300 | $360 | $3,660 | |
| Reserved Area 1 | 4, 5, 6, 19, 105 rows 6–30 | $1,020 | $420 | $1,440 | |
| Reserved Area 2 | 3, 7, 104 rows 6–30, 105 rows 31+, 106 rows 1–30 | $740 | $360 | $1,100 | |
| Reserved Area 3 | 103 rows 1–30, 107 rows 1–30 | $555 | $335 | $890 | |
| Reserved Area 4 | 2, 8, 18 | $390 | $320 | $710 | |
| Reserved Area 5 | 1, 9, 103 rows 31+, 104 rows 31+, 106 rows 31+, 107 rows 31+, 119 rows 6–30 | $270 | $310 | $580 | |
| Reserved Area 6 | 10, 11, 102 rows 6–30, 108 rows 6–30, 118 rows 6–30, 119 rows 31+, 120 rows 6–30 | $135 | $290 | $425 | |
| Reserved Area 7 | 102 rows 31+, 108 rows 31+, 117 rows 1–30, 118 rows 31+, 120 rows 31+, 121 rows 1–30 | $85 | $270 | $355 | |
| Reserved Area 8 | 109, 115, 116, 122, 117 rows 31+, 121 rows 31+ | N/A | $235 | $235 | |
| Student & Visitor Sections | Not available for purchase | N/A | N/A | N/A |
Note: Pricing varies by club level, loge seating, and reserved areas by section and row.