Men's Basketball
Whitaker, Briana

Briana Whitaker
- Title:
- Executive Associate to the Head Coach
- Email:
- briana.whitaker@ttu.edu
Briana Whitaker is in her first year with the Texas Tech basketball program where she is the executive associate to head coach Mark Adams.
A Brea, California native, Whitaker serves as a liaison for the coaching staff to various areas within the athletics department and coordinates the recruiting travel arrangements for the coaching staff.
Prior to Texas Tech, Whitaker worked at the University of New Mexico as the administrative assistant to the head coach Paul Weir. While working directly for the program’s head coach, Whitaker had a variety of responsibilities throughout the program that included managing the daily calendar and operations for two seasons.
Whitaker began her career in collegiate athletics at Fullerton College as the Director of Football Operations from 2011-13. She worked with scouts to help create recruiting reports and also was in charge of scheduling. She would make a return to Fullerton to work as the Assistant to the Athletic Director from 2016-19. In her role, Whitaker worked with all athletic programs in a variety of roles that included assisting the athletic director, coaches and student-athletes.
Between her experiences at Fullerton, Whitaker worked as the club administrator for the CDA Slammers FC and as an administrative assistant at Total Global Sports from 2014-19. At Total Global Sports, she worked with CEO Steve Patterson by scheduling and coordinating meetings and travel arrangements along with working with prospective clients.
Whitaker earned her associates degree in Interdisciplinary Studies with an emphasis in Self Development and Social Behavior from Fullerton College.
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A Brea, California native, Whitaker serves as a liaison for the coaching staff to various areas within the athletics department and coordinates the recruiting travel arrangements for the coaching staff.
Prior to Texas Tech, Whitaker worked at the University of New Mexico as the administrative assistant to the head coach Paul Weir. While working directly for the program’s head coach, Whitaker had a variety of responsibilities throughout the program that included managing the daily calendar and operations for two seasons.
Whitaker began her career in collegiate athletics at Fullerton College as the Director of Football Operations from 2011-13. She worked with scouts to help create recruiting reports and also was in charge of scheduling. She would make a return to Fullerton to work as the Assistant to the Athletic Director from 2016-19. In her role, Whitaker worked with all athletic programs in a variety of roles that included assisting the athletic director, coaches and student-athletes.
Between her experiences at Fullerton, Whitaker worked as the club administrator for the CDA Slammers FC and as an administrative assistant at Total Global Sports from 2014-19. At Total Global Sports, she worked with CEO Steve Patterson by scheduling and coordinating meetings and travel arrangements along with working with prospective clients.
Whitaker earned her associates degree in Interdisciplinary Studies with an emphasis in Self Development and Social Behavior from Fullerton College.
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